I just find colors fascinating and the different emotions they invoke to me seem more individualized - but this chart explains I am wrong.
This quote:
"Mere color, unspoiled by meaning, and unallied with definite form, can speak to the soul in a thousand different ways." Oscar Wilde
And this paragraph summarizing the chart:
"If used effectively color theory is one of the most powerful tools a designer can wield. Colors are a form of non verbal communication that can speak volumes in a fraction of a second. They can instantly set a mood, convey an emotion, invoke a physiological reaction or inspire people to take action. When we harness the right color emotion to help tell a client's story it can have a powerful effect. Below is a list of the PMS colors and their associated moods."
Make this a must visit site.
Everyone knows my color - purple!
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