5.06.2011

ESPN's "Champion drops Rashard Mendenhall"

Full article: http://sports.espn.go.com/nfl/news/story?id=6493301&campaign=rss&source=NFLHeadlines
Excerpt: "Champion is a strong supporter of the government's efforts to fight terrorism and is very appreciative of the dedication and commitment of the U.S. Armed Forces. Earlier this week, Rashard Mendenhall, who endorses Champion products, expressed personal comments and opinions regarding Osama bin Laden and the September 11 terrorist attacks that were inconsistent with the values of the Champion brand and with which we strongly disagreed. In light of these comments, Champion was obliged to conduct a business assessment to determine whether Mr. Mendenhall could continue to effectively communicate on behalf of and represent Champion with consumers."

No comments:

Post a Comment